If you are just starting out in the professional photography world you are likely trying to stay budget aware and not spend money any every little thing that comes along. And you may be thinking "What's the point of joining the PPA?".
What is the PPA? The Professional Photographers of America is an association created for professional photographers. The goal of the association is to help photographers be successful.
What are the benefits of joining? Well, I got two in the mail yesterday. One was the Professional Photographer magazine. I read it cover to cover every month. It has a section each month on helping you increase your profits, and it has lots of information on products and services for photographers. I look forward to getting it each month. The second item I got was the paperwork for my equipment insurance. When you are in an association you get the benefit of a group buy for insurance so the equipment insurance is less expensive than going it on your own, and the underwriter knows how to work with photographers! And they have lots of other benefits like discounts with vendors, and savings on their workshops. Every year they host Imaging USA which is a huge conference and expo for professional photographers.